Josie Lewis

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Deb Ouzts: How Her Nuggets Finally Made a Big Splash on Instagram (6 Million Views!)

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Deb Ouzts has been making small clay figures she calls "Nuggets". Recently, after faithfully posting to Instagram every day about the nuggets for YEARS, her Nuggets went viral!

For the years Deb has been making the nuggets, she has been slowly growing her audience and making decent sales. To be more efficient, she sometimes reposts her Reels videos, and one day she posted on she had already posted 4 times, and it went viral. That video got over 6 million views, and tripled her followers! In this conversation we talk about what that kind of explosive growth looks like on the back end and how she is strategizing her future sales with this influx of new fans.

Check out the viral video and follow Deb on Instagram:

https://www.instagram.com/reel/C3vepUzvuu8/

View Deb's Shop

https://www.etsy.com/shop/wildrainbowco/?etsrc=sdt